Merchandising Blog & Retail Industry Insights
The Art of Creating an Effective Sunglass Display to Maximize Sunglass Sales – Mid-Range
In Part I of this series on creating effective sunglass displays we discussed high-end sunglass displays, all of which were some form of locking cases. Most...
The Art of Creating an Effective Sunglass Display to Maximize Sunglass Sales
Part II- Inspiration for Creating High-End Sunglass Displays In Part I of this series we focused on high-end sunglass displays. We showed a number of...
The Advantages of LED Lights over Fluorescent Lights in Store Fixtures and Retail Environments
We have all heard about LED lights and witnessed the increasing popularity of LED lights in store displays and retail environments. But, do you know enough about...
Test Your Knowledge of Retail POP Displays with This 10-Question Quiz
We put together this short 10-question quiz to test your knowledge of retail POP displays. Take the quiz to find out if you know as much as...
Test Your Knowledge of Overseas Manufacturing and Importing of Retail POP Displays with This 10-Question Quiz
In one of our recent blogs we featured a 10-question quiz to test your overall knowledge of retail POP displays. If you missed our quiz,...
Ten Tips for Traveling and Doing Business in China:
A Survivor’s Guide- Part IAfter nearly 40 trips and more than a decade of business travel to China, I have compiled a list of 10...
Tailoring Your Retail POP Stands & Displays for Marketing To Meet Market Needs
In many cases we find that when we design retail POP displays for our customers, they are not one-size-fits-all. In other words, different retail environments...
Sunglass Display: The Secret to Selling More Sunglasses
It goes without saying that if you want to a lot sell sunglasses in a retail store, you need a really effective sunglass display. But,...
Sunglass Display Cross-Merchandising Ideas
Cross-merchandising is a time-tested retailing technique that is proven to increases sales. Cross-merchandising is different that upselling or bundling. Upselling is where you persuade a...
