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Sunglasses are a fashion accessory. As with any consumer product, creating an effective POP display is critically important to maximizing sales. However, what’s interesting about...
In Part I of this series on creating effective sunglass displays we discussed high-end sunglass displays, all of which were some form of locking cases. Most...
Part II- Inspiration for Creating High-End Sunglass Displays In Part I of this series we focused on high-end sunglass displays. We showed a number of...
We have all heard about LED lights and witnessed the increasing popularity of LED lights in store displays and retail environments. But, do you know enough about...
We put together this short 10-question quiz to test your knowledge of retail POP displays. Take the quiz to find out if you know as much as...
A Survivor’s Guide- Part IAfter nearly 40 trips and more than a decade of business travel to China, I have compiled a list of 10...
It goes without saying that if you want to a lot sell sunglasses in a retail store, you need a really effective sunglass display. But,...
Cross-merchandising is a time-tested retailing technique that is proven to increases sales. Cross-merchandising is different that upselling or bundling. Upselling is where you persuade a...
Sunglass season is around the corner so we thought it would be timely to share some best practices for merchandising sunglasses or really any kind...
We’ve decided to focus today’s blog to the announcement of the largest sale of POP stock displays in our company’s history. Not only are we...