Wayfair’s First Large-Format Store
Project Elements
- Design
- Engineering
- Domestic Wood Fixtures
- Décor, Wayfinding and 3D Elements
- 215 SKUS and over 3,000 Items
- Union Installation
- 5 Different Divisions Utilized
Project Elements
Design
Engineering
Domestic Wood Fixtures
Imported Metal Fixtures
Décor, Wayfinding and 3D Elements
215 SKUS and over 3,000 Items
Union Installation
5 Different Divisions Utilized
Project Background
In a post-Covid retail environment, foot traffic is increasing, and consumers are seeking out new and interesting shopping experiences. As a result, pure-play ecommerce retailers and brands are shifting towards an omnichannel approach and increasing awareness and differentiation by investing in physical stores.
Wayfair, which built its $12 billion business as an online retailer, is closely aligned with this trend and decided to open its first large-format physical store, a 2-story, 19-department, 150,000 square foot shopping mecca, the size of 2 ½ football fields.
Agility Retail had the opportunity to work closely with Wayfair in opening its first large-format store at Edens Plaza in Wilmette, Illinois in May, 2024.
The store’s overall aesthetic was designed to create a clean, modern, inviting, easy-to-navigate, and overall impressive shopping experience. The primary material used on all of the fixtures is “Wayfair Oak,” a waterproof, 100% post-consumer recyclable wood.
Project Highlights
The project required the collaboration and involvement across Agility Retail’s domestic manufacturing facilities, in addition to our overseas production capabilities.
The Agility Retail team supported nearly every facet of the store build-out, including:
- Designed most of the specialty fixtures and produced hundreds of pages of engineering drawings that were used by its global fabrication team.
- Produced 90%+ of Wayfair’s creative and custom store fixtures, which included 215 unique SKUs and over 3,000+ items.
- Provided the wayfinders, trellises, and many of the 3D décor elements.
Customer Success
Wayfair’s first store is greatly exceeding their wildest expectations. Agility Retail is looking forward to helping them evolve into the next brick and mortar powerhouse.
“Agility Retail has truly been an impressive partner from the start of development of our 1st large format store. I have really enjoyed working with the entire Agility team, they are true professionals and experts in store fixtures, custom millwork, signage, displays, and decor. They have quickly become a trusted partner, and we’re excited to continue working with them.”
Design Lead – Wayfair